AAJ Marketing SkillsSkills

39 marketing skills for AI agents.
24 run real engines.

Most marketing skills return a plausible paragraph. These return a number you can take into a board meeting.

npx skills add sarojkjha/aaj-marketing-skills
FreeMITNo signup · No API key · No telemetry
Browse 39 skillsSee the 24 engines
39Skills
24Runnable engines
MITLicence
5Agents supported

01 — The difference

A prompt describes the work. An engine does the arithmetic.

Both of these answer “are our unit economics healthy?”. Only one of them can be checked.

Prompt-only skillUnverifiable

“Your unit economics look reasonably healthy. An LTV:CAC ratio above 3:1 is generally considered good, and your payback period appears to be within acceptable range for a subscription business. Consider monitoring churn closely and looking for opportunities to improve retention…”

No inputs. No arithmetic. Nothing to disagree with.

Runnable engineReproducible
$ node .agents/skills/unit-economics/resources/unit-economics.js
Gross-margin LTV$13,333
Monthly gross profit$400/customer
CAC$3,000
LTV : CAC4.4:1
CAC payback7.5 mo
✓ LTV:CAC 4.4:1 is at or above the 3:1 floor.
✓ CAC payback 7.5 mo is within the ~12-month guideline.

02 — What computes

The 24 engines

Each runs from the command line with no configuration and returns numbers, not adjectives.

ab-test-significanceConversion rates, relative lift, p-value…agent-readiness-auditA readiness score across five dimensions, the hard…brand-voice-governanceA block-by-block conformance report — pass/revise…content-calendar-planningA capacity feasibility verdict, a topic-cluster…copywritingDrafted copy laddered to the positioning, a scored…customer-survey-designA structured survey — questions, types, scales, and…email-lifecycle-sequenceA coverage map with gaps in build order, a…geo-citation-trackerA required prompt-set size, or a scored run giving…incrementality-and-mmmRequired sample size and test duration with the…lifecycle-and-retentionNRR, GRR, revenue & logo churn, quick ratio…marketing-budget-planningA recommended marketing budget (% of revenue…marketing-loopsThe loop factor k with a verdict, the amplification…

+ 12 more · see all 24 →

03 — The spine

Diagnose → Design → Execute

The order the work actually happens in. Pick the phase you’re in and the catalog narrows.

Phase 01

Diagnose

Find what's actually broken — audits, research, audience truth.

9 skills · 7 enginesPhase 02

Design

Decide the play — positioning, messaging, plans you can defend.

15 skills · 8 enginesPhase 03

Execute

Ship and measure — launch, optimise, prove it moved.

15 skills · 9 engines

04 — Browse

Nine categories, 39 skills

Every page shows the install command, what the engine prints, and which AAJ tool or playbook it came from.

Sales & Pipeline7 skillsStrategy & Positioning7 skillsSEO, GEO & AEO6 skillsAnalytics & Experimentation4 skillsContent & Copy4 skillsRetention & Lifecycle4 skillsConversion & Web3 skillsPaid Media & Budgeting2 skillsResearch & Personas2 skills

05 — Two ways to go further

The engine gives you the number. What happens next is up to you.

Both of these are the same methodology the skills are built from — one you run yourself, one runs with you.

Free · no install

Run the same engines in your browser

Not everyone wants a terminal. Several of these engines also run as web tools on aajconsult.com — paste a URL or your numbers, get the same output, download it as a PDF report.

  • · SEO & GEO Readiness Scorer
  • · Unit Economics Calculator
  • · Pipeline Forecast & Coverage
  • · A/B Test Significance
Open the free tools →
From $1,200

Have someone read the output with you

A score tells you what is wrong. It does not tell you what to fix first, what it is worth, or what to ignore. That is the part a person does — and it is what AAJ sells.

  • · Growth Audit — 7 days
  • · AI Visibility Sprint — 10 business days
  • · Unit Economics & Retention Sprint
  • · Positioning & Message Sprint
  • · Audit fee credits fully toward a sprint
See what a sprint covers →