// execute
onboarding-activation
Onboarding & Activation
npx skills add sarojkjha/aaj-marketing-skills --skill onboarding-activation// when to use it
Redesign onboarding around the one action that predicts retention — the activation moment — instead of a checklist tour. Diagnoses where users stall, cuts steps that don't serve the moment, and sequences product, email and in-app nudges to reach it faster.
// what you give
The current onboarding flow, funnel drop-off by step, the hypothesized activation moment, and behavioral data linking early actions to retention.
// what you get
A named activation moment with evidence, a shortened flow spec, the product + email + in-app nudge sequence to reach it, and the leading indicator to measure.
// faq
// human in the loop
Need a human in the loop?
AAJ builds the strategies, tools, and playbooks these skills are made of — with engagements for growth-stage and enterprise teams.